Inside this month's issue:
Learn what the top underutilized features of your agency management system are and how to take advantage of them.
Slow changes over the past several years are changing how agencies need to interact with clients and prospects.
Here are six tips to help you determine whether or not you take your customers for granted.
Discover the best features of Gmail—including several tips and tricks.
Soon after the iPhone 4’s release in June, problems surfaced. So when is the right time to adopt new technology?
Ed Higgins discusses why he thinks the IIABA’s response to growth in direct writer market share falls short.
Learn how to consistently deliver great—followed by excellent—customer service.
Marketing, Management, Motivation
Ramp up your referral activity with the A.R.T. (Ask, Reciprocate, Thanks) of gaining referrals.
State Farm unveils distracted driving app; Swype's new smart keyboard; Treutel launches iPhone app.
Microsoft 2003 and 2007 have a built-in command function that allows you to send merged documents via e-mail.
Steve Anderson wears many hats these days. He has been a licensed independent agent for 30 years and is Executive Editor of The Anderson Agency Report (TAAR), a monthly newsletter dedicated to providing independent agents with the insurance technology information they need to more effectively manage and grow their agencies.
Steve puts his name on the newsletter as a continuing sign to you of his personal commitment to quality and a laser-like focus on the needs of the independent agency.
He is also president of The Anderson Network, Inc., which was formed to help agents and brokers maximize productivity and profits using practical technology. Steve is also known to one and all as a fabulous "at home" chef. Just check out some of his favorite recipes that clients, friends and family beg him for...
Working as a manager and producer in two different independent agencies (one belonging to his father-in-law!) has provided him with a practical understanding of agency internal operations, marketing and sales management, and how an agency can most effectively use technology. Over the years he has handled a full range of clients, specializing in the larger commercial accounts, and continues to maintain his license.
Steve received his Bachelor's of Arts with a double major in business administration and economics from Taylor University and a Master's Degree in Insurance Law from Antioch School of Law.
Steve was thrust into the insurance business when his father-in-law, a sole proprietor of an independent agency, became ill and needed help. He received his insurance training at a major insurance company as a commercial underwriter and after a short time joined his father-in-law's agency. He carved his own niche by receiving post-graduate training in computers, sales training and the practical application of direct response marketing principles.
Steve is a prolific writer who is known for his knack for translating "geek speak" into easily understood language. He is on the editorial staff of Rough Notes Magazine where his column, Agency Marketing Technology, appears bimonthly. He also is Dean of the School of Technology for the IIABA Virtual University and a member of the national faculty for the Society of Certified Insurance Counselors.
Because he fine tunes his ideas in the real world agents are faced with, Steve is one of the industry's top technology consultants and speakers. He provides keynote addresses, lectures, seminars, workshops, conference programs and individual agency and company consultations on how to maximize productivity and profits using practical technology.
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Click here to find out Steve's latest discovery to help your agency run smoother